A slightly improbable career.

I studied engineering and spent the first part of my career in automotive R&D: powertrain development, hybrid and electric vehicles, simulation, prototype development and validation. At Lamborghini I worked on the V12 powertrain for the Aventador; at Porsche Engineering I spent roughly a decade working across electrification and vehicle development.

That gave me a useful professional reflex: elegant ideas are interesting, but eventually they have to survive contact with physics, constraints, users and the rest of reality.

I became less interested only in how to build a technology and more interested in what should be built, what was becoming possible, and how to investigate emerging technologies before the answer was obvious.

That took me through entrepreneurship, strategy, innovation, emerging-technology research and eventually technology foresight.

My work now sits between emerging technology research, applied foresight and experimentation. I research technological change, formulate hypotheses and use AI and rapid prototyping to turn some of those hypotheses into things that can actually be tested.

I’m particularly interested in the space before conventional product development — where technologies are immature, use cases are uncertain and prototypes are primarily instruments for learning.

Also true

• Professional Black Sheep
• Curiosity Maximalist
• Gamer since 1992
• Strongwoman in progress
• Serial learner with questionable respect for sensible topic boundaries